CWC Interiors International donates Vitra miniatures to Benilde
03 January 2022
CWC Interiors, the exclusive distributor of the lauded Vitra furniture brand, has donated 62 miniature chairs from its renowned Vitra Miniature Collection to the De La Salle-College of Saint Benilde.
The exquisite Vitra Miniatures Collection, which came from the Vitra Design Museum in Wheil am Rhein, Germany, is a series of minute replicas of furniture design milestones. It encompasses the rich history of the craft from Historicism and Art Nouveau, Bauhaus and New Objectivity, Radical Design and Postmodernism, up to the most contemporary design innovations today.
Standing at only one-sixth scale of the originals, each recreation promises a high standard of authenticity as it exhibits the same precision from material and color to the most elaborate details in construction and handicraft techniques.
CWC Interiors and the De La Salle-College of Saint Benilde believe that the miniatures can more than just serve as popular collectors’ items and museum pieces but also as ideal illustrative learning materials for the promising artists-in-the-making, who are currently honing their creativity in the country’s leading design schools.
The company likewise carries quality furniture pieces and décor from 26 globally acclaimed names in the industry such as Herman Miller and Walter Knoll and possesses exclusive licenses for some of these brands.
The official turnover was headlined by CWC Interiors President Fred Yuson and Benilde President Br. Edmundo “Dodo” Fernandez FSC at the distributor’s expansive showroom in Bonifacio Global City.
“The pandemic was really an eye-opener to us. We realized many things; it taught us to pause, spend time with our family, let the environment breathe, and be grateful,” Yuson shared. “Our calling is not just to sell but to also give back, especially to the academe.”
“John Keats, the English writer, said that a thing of beauty is a joy forever and that is very true of paintings, sculptures, and also furniture,” Fernandez stated. “Furniture is an art form and I would like to thank CWC for this generous donation. I believe this will benefit especially our design students when they see examples of these iconic pieces.”
Also present in the event were Benilde officials, Director for Partnership Advancement Robin Serrano and Center for Campus Art (CCA) Director Architect Gerry Torres, as well as CWC Interiors Vice President for Sales and Marketing Agnes Sauler.
Curated by Benilde CCA, the Vitra Miniatures Collection will be open for public viewing in a special exhibition in 2022.
“I know how important it is for the education of our future designers and architects,” Torres noted. “The Vitra exhibit will be one of the first shows we will install when we conduct face-to-face classes in 2022 and, like our previous shows, it will be cross-disciplinary and be grounded in academic.”
Some of the most iconic pieces from the Vitra Miniatures Collection is currently installed at the CWC Interiors Showroom, 5th Ave., Bonifacio Global City, Taguig City. It will be available on view until the mid of January 2022.